The Ethics of Drink and Other 
Social Questions 
 
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Title: The Ethics of Drink and Other Social Questions Joints In Our 
Social Armour 
Author: James Runciman 
Release Date: September 3, 2004 [EBook #13365] 
Language: English 
Character set encoding: ISO-8859-1 
*** START OF THIS PROJECT GUTENBERG EBOOK ETHICS OF 
DRINK *** 
 
Produced by Steven Gibbs and PG Distributed Proofreaders 
 
THE ETHICS OF DRINK AND OTHER SOCIAL QUESTIONS OR 
JOINTS IN OUR SOCIAL ARMOUR BY JAMES RUNCIMAN 
_Author of "A Dream of the North Sea," "Skippers and Shellbacks," 
Etc_ 
London HODDER AND STOUGHTON 27, PATERNOSTER ROW 
MDCCCXCII [1892]
THE ETHICS OF THE DRINK QUESTION. 
All the statistics and formal statements published about drink are no 
doubt impressive enough to those who have the eye for that kind of 
thing; but, to most of us, the word "million" means nothing at all, and 
thus when we look at figures, and find that a terrific number of gallons 
are swallowed, and that an equally terrific amount in millions sterling is 
spent, we feel no emotion. It is as though you told us that a thousand 
Chinamen were killed yesterday; for we should think more about the 
ailments of a pet terrier than about the death of the Chinese, and we 
think absolutely nothing definite concerning the "millions" which 
appear with such an imposing intention when reformers want to stir the 
public. No man's imagination was ever vitally impressed by figures, 
and I am a little afraid that the statistical gentlemen repel people instead 
of attracting them. The persons who screech and abuse the drink sellers 
are even less effective than the men of figures; their opponents laugh at 
them, and their friends grow deaf and apathetic in the storm of whirling 
words, while cool outsiders think that we should be better employed if 
we found fault with ourselves and sat in sackcloth and ashes instead of 
gnashing teeth at tradesmen who obey a human instinct. The publican 
is considered, among platform folk in the temperance body, as even 
worse than a criminal, if we take all things seriously that they choose to 
say, and I have over and over again heard vague blather about 
confiscating the drink-sellers' property and reducing them to the state to 
which they have brought others. Then there is the rant regarding 
brewers. Why forget essential business only in order to attack a class of 
plutocrats whom we have made, and whom our society worships with 
odious grovellings? The brewers and distillers earn their money by 
concocting poisons which cause nearly all the crime and misery in 
broad Britain; there is not a soul living in these islands who does not 
know the effect of the afore-named poisons; there is not a soul living 
who does not very well know that there never was a pestilence crawling 
over the earth which could match the alcoholic poisons in murderous 
power. There is a demand for these poisons; the brewer and distiller 
supply the demand and gain thereby large profits; society beholds the 
profits and adores the brewer. When a gentleman has sold enough 
alcoholic poison to give him the vast regulation fortune which is the
drink-maker's inevitable portion, then the world receives him with 
welcome and reverence; the rulers of the nation search out honours and 
meekly bestow them upon him, for can he not command seats, and do 
not seats mean power, and does not power enable talkative gentry to 
feed themselves fat out of the parliamentary trough? No wonder the 
brewer is a personage. Honours which used to be reserved for men who 
did brave deeds, or thought brave thoughts, are reserved for persons 
who have done nothing but sell so many buckets of alcoholized fluid. 
Observe what happens when some brewer's wife chooses to spend 
£5000 on a ball. I remember one excellent lady carefully boasting (for 
the benefit of the Press) that the flowers alone that were in her house on 
one evening cost in all £2000. Well, the mob of society folk fairly 
yearn for invitations to such a show, and there is no meanness too 
despicable to be perpetrated by women who desire admission. So 
through life the drink-maker and his family fare in dignity and 
splendour; adulation surrounds them; powerful men bow to the superior 
force of money; wealth accumulates until the amount in the brewer's 
possession baffles the mind that tries to conceive it--and the big 
majority of our interesting race say that    
    
		
	
	
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