I noticed that order for metal-foil wrappers, assumed it 
was some sub-secretary's mistake, and canceled it last night!" 
Roger Snedden turned pale. "You canceled it?" he quavered. "And told 
them to go back to the lighter plastic wrappers?" 
"Of course! Just what is behind all this, Mr. Snedden? What 
recalculations were you trusting, when our physicists had demonstrated 
months ago that the helium loaf was safely stackable in light airs and
gentle breezes--winds up to Beaufort's scale 3. Why should a change 
from heavier to lighter wrappers result in complete non-delivery?" 
* * * * * 
Roger Snedden's paleness became tinged with an interesting green. He 
cleared his throat and made strange gulping noises. Tin Philosopher's 
photocells focused on him calmly, Rose Thinker's with unfeigned 
excitement. P.T. Gryce's frown grew blacker by the moment, while 
Megera Winterly's Venus-mask showed an odd dawning of dismay and 
awe. She was getting new squawks in her earphones. 
"Er ... ah ... er...." Roger said in winning tones. "Well, you see, the fact 
is that I...." 
"Hold it," Meg interrupted crisply. "Triple-urgent from Public 
Relations, Safety Division. Tulsa-Topeka aero-express makes 
emergency landing after being buffeted in encounter with vast flight of 
objects first described as brown birds, although no failures reported in 
airway's electronic anti-bird fences. After grounding safely near 
Emporia--no fatalities--pilot's windshield found thinly plastered with 
soft white-and-brown material. Emblems on plastic wrappers 
embedded in material identify it incontrovertibly as an undetermined 
number of Puffyloaves cruising at three thousand feet!" 
Eyes and photocells turned inquisitorially upon Roger Snedden. He 
went from green to Puffyloaf white and blurted: "All right, I did it, but 
it was the only way out! Yesterday morning, due to the Ukrainian crisis, 
the government stopped sales and deliveries of all strategic stockpiled 
materials, including helium gas. Puffy's new program of advertising 
and promotion, based on the lighter loaf, was already rolling. There 
was only one thing to do, there being only one other gas comparable in 
lightness to helium. I diverted the necessary quantity of hydrogen gas 
from the Hydrogenated Oils Section of our Magna-Margarine Division 
and substituted it for the helium." 
"You substituted ... hydrogen ... for the ... helium?" Phineas T. Gryce 
faltered in low mechanical tones, taking four steps backward.
"Hydrogen is twice as light as helium," Tin Philosopher remarked 
judiciously. 
"And many times cheaper--did you know that?" Roger countered feebly. 
"Yes, I substituted hydrogen. The metal-foil wrapping would have 
added just enough weight to counteract the greater buoyancy of the 
hydrogen loaf. But--" 
"So, when this morning's loaves began to arrive on the delivery 
platforms of the walking mills...." Tin Philosopher left the remark 
unfinished. 
"Exactly," Roger agreed dismally. 
"Let me ask you, Mr. Snedden," Gryce interjected, still in low tones, "if 
you expected people to jump to the kitchen ceiling for their Puffybread 
after taking off the metal wrapper, or reach for the sky if they happened 
to unwrap the stuff outdoors?" 
"Mr. Gryce," Roger said reproachfully, "you have often assured me that 
what people do with Puffybread after they buy it is no concern of ours." 
"I seem to recall," Rose Thinker chirped somewhat unkindly, "that 
dictum was created to answer inquiries after Roger put the famous 
sculptures-in-miniature artist on 3D and he testified that he always 
molded his first attempts from Puffybread, one jumbo loaf squeezing 
down to approximately the size of a peanut." 
* * * * * 
Her photocells dimmed and brightened. "Oh, boy--hydrogen! The loaf's 
unwrapped. After a while, in spite of the crust-seal, a little oxygen 
diffuses in. An explosive mixture. Housewife in curlers and kimono 
pops a couple slices in the toaster. Boom!" 
The three human beings in the room winced. 
Tin Philosopher kicked her under the table, while observing, "So you
see, Roger, that the non-delivery of the hydrogen loaf carries some 
consolations. And I must confess that one aspect of the affair gives me 
great satisfaction, not as a Board Member but as a private machine. 
You have at last made a reality of the 'rises through the air' part of 
Puffybread's theme. They can't ever take that away from you. By now, 
half the inhabitants of the Great Plains must have observed our flying 
loaves rising high." 
Phineas T. Gryce shot a frightened look at the west windows and found 
his full voice. 
"Stop the mills!" he roared at Meg Winterly, who nodded and 
whispered urgently into her mike. 
"A sensible suggestion," Tin Philosopher said. "But it comes a trifle 
late in the day. If the mills are still walking and grinding, 
approximately seven billion Puffyloaves are at this moment cruising 
eastward over Middle America. Remember that a six-month supply for 
deep-freeze is involved and that the current consumption of bread, due 
to its matchless airiness, is eight and one-half loaves per person per 
day." 
Phineas T.    
    
		
	
	
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